Ads
Make ads that don't look like ads.
From raw footage to a batch on Meta: scripts, voice, shots, edits, statics and launch. Every clip you own keeps working, and AI learns your product from it to make realistic new clips and pictures.
Aoraglow 10/16/26 Batch
2 concepts · 11 ads · 3 to review
Video Ads
Raw footage in. Winning ads out.
Upload the clips your creators send. Scrollbase watches every second, writes the scripts, records the voice, picks a shot for every line and cuts the ad, so a whole batch comes back ready to review.
- Aora clips reviewed and graded
- 541
- Aora clips reviewed and graded
- hooks written on one concept
- 15
- hooks written on one concept
- ads live from one batch, in 2 ad sets
- 11
- ads live from one batch, in 2 ad sets
Every clip watched
What's in each shot, where the product sits and the strongest moments, graded A to C.
Scripts that sound human
Concepts and hooks in full sentences a real person would say. Never ad-speak.
One-take voiceover
The whole script read in one natural take, then cut where the voice is really silent.
Cut like an editor would
Cuts land between words, captions stay off the product, and no ad ends on black.
From a folder of clips to an ad on Meta.
- Graded footage, so the best moments get used first
- A shot picked for every line, on the word it's about
- One ad set per concept, named and scheduled
1Footage, reviewed
AA
A
AAI
AA541 clips graded A to C
2Script, shot by shot
S1 · Boring Wall, Fixed
- Every single person who comes over asks where I got my hallway lights.
- It made my most boring wall the thing everyone notices.
- I can dim it, bright in the hallway or low for wine.
3Voiced and cut
One take0:30
Cuts between words, captions on
4Live on Meta
Scriptwriting
Scripts that don't sound like ads.
Scrollbase writes concepts, hooks and ad copy from your product page, what your past ads taught and what's selling, in the words a real customer would use on their phone. It picks a shot for every line as it writes.
- hooks written for Aora's 10/16 batch
- 27
- hooks written for Aora's 10/16 batch
- hooks on concept S1 alone, each its own opening
- 15
- hooks on concept S1 alone, each its own opening
- primary texts, headlines and descriptions per concept
- 3 · 5 · 2
- primary texts, headlines and descriptions per concept
Said like a person
Full sentences in everyday words, the way people talk to their phone. Never a feature list or a slogan.
Concepts with real angles
Each concept is its own idea. New ones read the batch so far and never reuse its lines.
Hooks made to test
Several hooks per concept, each labeled by type: POV, question, social proof, reaction.
Ad copy in your format
Primary texts, headlines and descriptions written the way your longest-running ads are.
S2 The House Sets the Mood
Aoraglow · 12 hooks · 5 body lines
Relatable moment
Every night around 7 our hallway starts looking like this and I'm kind of obsessed.
Social proof
My sister came over last night and asked when we got sconces put in.
- Our overhead lights always made the evenings feel harsh.
- Now these come on at dusk by themselves, and the house just goes warm around dinner.
- I keep ours dimmed way down after the kids go to bed.
AI Voiceover
Read in one take, like a real person.
Scrollbase reads the whole script in one take with a lifelike AI voice, then cuts it into lines where the voice really pauses. Change a line and it's read again with the lines around it, so the ad still sounds like one person talking.
- for all 9 lines of Aora's AOR_2610_S1_H1
- 1 take
- for all 9 lines of Aora's AOR_2610_S1_H1
- between sentences, like someone talking
- 90 ms
- between sentences, like someone talking
- after a comma, so lines run together
- 40 ms
- after a comma, so lines run together
One take, not line by line
The whole script is read in one go, so pace and tone carry from line to line like a real person.
Cut on real silences
Lines are cut where the voice is truly silent, and pauses longer than a breath are shortened.
Fix one line, keep the flow
A changed line is read again with the lines before and after it, and only that line is kept.
Every take listened back
Whispers, hushed lines, pitch jumps, long pauses and unclear words are recorded again.
- 1Every single person who comes over asks where I got my hallway lights.3.9s
- 2They just plug into the outlet.1.4s
- 3It made my most boring wall the thing everyone notices.3.3s
- 4It looks like it's hard-wired, but it just plugs in.2.5s
Clip Selection
The right shot on every word.
Scrollbase picks a shot for every line from the moments in your reviewed footage: the one that shows what the line says. A plug going in lands on “plug”, and every cut falls in a gap between words.
- Aora clips reviewed to pick from
- 541
- Aora clips reviewed to pick from
- actions found in Aora's clips, like a plug going in
- 122
- actions found in Aora's clips, like a plug going in
- at least between two uses of one clip
- 5 s
- at least between two uses of one clip
A shot for every line
Each line gets the footage that shows what it says, picked as the script is written.
Actions on their word
A plug going in, a dimmer sliding or a head twisting plays right as the line names it.
Captions off the product
A shot with the product right where the captions sit is swapped for one where it shows.
Cuts between words
Every cut lands in a gap between words. No flash of a shot, no frozen frame, no black at the end.
- “They just plug into the outlet.”The plug goes in on “plug”
- “There's a little slider on the side where you can adjust the brightness…”The hand dims it as it's said
- “It turns on at dusk and off at dawn by itself.”Off in daylight from “and off at dawn”
Video Editor
Ask for the edit, or make it yourself.
Open any ad and say what to change, the way you'd tell an editor. Or do it by hand: trim, split, swap a shot, fix a caption, change the color or the music. Every change can be undone, and the shots stay on the voice.
- checks on every ad, most with a one-click fix
- 14
- checks on every ad, most with a one-click fix
- shaky Aora clips found, stabilized where they're used
- 91
- shaky Aora clips found, stabilized where they're used
- formats from one edit: 9:16, 4:5 and 1:1
- 3
- formats from one edit: 9:16, 4:5 and 1:1
Edit by asking
Say what to change in plain words. The chat makes the edit and lists exactly what changed.
Or do it by hand
Trim, split, swap from your footage, drag a cut, fix a caption word, set color and framing.
Always on the voice
An edit re-times only the lines it touches, so shots stay on their words and nothing else moves.
Checks with fixes
Shaky shots, flashes, cuts inside a word or captions over the product, each with its fix.
AOR_2610_S1_H1 Synced to voice
The line now opens on the plug-in clip, trimmed so the hand is already at the outlet and the light blooms right away.
- · Swapped a shot in line 2 for: hand plugs in the Aoraglow and it instantly casts bright beams up and down the wall.
- · Trimmed a shot in line 2 to 3.0s
Image Ads
Image ads from your footage, or drawn by AI.
Restyle the room around a real frame of your product, or let AI draw a whole new scene from what it learned of your product: its shape, true size and glow. Each picture is checked the way an art director would, then your words are set in your brand's own layout.
- pictures approved in Aora's Oct 18 batch
- 6 of 6
- pictures approved in Aora's Oct 18 batch
- from one picture
- 4:5 · 9:16 · 1:1
- from one picture
- to change the words
- $0
- to change the words
From footage or from AI
A real frame with only the room changed, or a whole new scene drawn by AI from your real frames.
Checked like an art director
Shape, true size, night, no render look. A picture that fails is drawn once more.
Your brand's own layout
Your wordmark, a short headline in capitals and one line at the bottom, in real fonts.
Every version kept
Changes, new words and other formats are saved as versions you can switch between.
Drawn from a real frame
IMG_9244 at 5.0 s. Only the room around the light changed.
- Checked against close-ups
- Words in Aora's own type
Footage Library
Never run out of ads.
Every clip you've filmed stays in play, cut into as many ads, hooks and angles as you need. And AI learns your product from that footage, its real shape, size and glow, to make realistic new clips and pictures in homes you never filmed.
- Aora clips graded
- 541
- Aora clips graded
- Aora ads on Meta share one clip
- 13
- Aora ads on Meta share one clip
- AI clips for Aora, all graded A
- 16
- AI clips for Aora, all graded A
Every clip stays in play
Each clip's best moments are scored and noted, so older footage keeps getting picked.
AI that learns your product
Your real frames and close-ups teach it the shape, true size and glow, so what it makes looks like your footage.
Realistic clips and pictures
New night scenes and photos of your real product, each in a home you never filmed.
Repeats you won't notice
A clip plays twice in one ad only 5 s or more apart, and never a weaker clip to avoid it.
Footage library
AoraglowA 38AI 14
541 clips graded · 16 AI b-roll clips, all graded A
Ad Lessons
Learn from every ad, not just the winners.
Scrollbase studies the ads you've run, the ones that worked and the ones that didn't. It finds where each one won and lost people, works out why from what was on screen, and keeps the lessons. Every new script, hook and edit follows the ones you keep on.
- Aoralight ads studied, flops included
- 15
- Aoralight ads studied, flops included
- lessons learned from them
- 14
- lessons learned from them
- stages every ad is judged on
- 4
- stages every ad is judged on
Where each ad lost people
Stop, hold, click and buy, each against ads that spent about as much, so the stage that let it down stands out.
The flops teach too
An ad that didn't work shows what to stop: the opening that lost people, the stretch where they left, the clicks that didn't buy.
Lessons you choose
What to keep doing, stop doing and try next, each with its evidence and a switch. New ads follow the ones that are on.
The Ad Feed, borrowed right
Other brands' ads from the Ad Library: borrow the hook and format, never their words.
What Aoralight's ads taught
Open on the glow, not the object: the ads that opened on the unlit light stopped far fewer people, while the glowing kitchen opening scaled.
Don't open on the Aora light switched off, held in a hand or in a daylit room, where it reads as an adapter, camera or speaker; the glow has to be on screen in the first second
Every ad that opened on the unlit light, by a sunny window or in a hand, stopped far fewer people than ads like it. It cost them the stop, not the sale.
Don't follow the hook with slow mood shots under adjectives like 'beautiful, high-end, subtle, sleek'; the 3-7s right after the hook needs something happening on screen
Every ad with mood shots right after the hook lost most of its viewers between 3 and 7 seconds. The one that shows the prongs early kept them longer.
WorkedDidn't workMixed
WorkedMeta Launch
Approved today. Live at midnight.
Each concept goes up as its own ad set in your testing campaign, named your way, with the copy you picked for each ad. Then the Launch page shows how every ad set is starting.
- Aora ads uploaded
- 22
- Aora ads uploaded
- ad sets, one per concept
- 4
- ad sets, one per concept
- Meta auto-changes turned off
- 35
- Meta auto-changes turned off
One ad set per concept
Named after the batch and the concept's number, in your testing campaign.
Scheduled or paused
Starts at midnight in the ad account's time zone, or goes up paused for Ads Manager.
No surprise edits
Meta's automatic creative changes are off, and an outdated export never goes up.
See how they start
Spend, purchases, ROAS against your target and unique CPC for each ad set since upload.
Ready to upload
S2 · Hallway at 2am
3 approved · its own ad set
On Facebook
Sample numbersAORA_GLOW_1016_BATCH_S1
S1 · Boring Wall, Fixed
Spent
Purchases
ROAS
Unique CPC
Questions
Ads, answered.
Anything else? Join the list and ask us in the reply.
How much of it is automatic?
Almost all of it. You bring footage and pick the concepts you like. Reviewing clips, writing, picking shots, voicing, cutting, captions and naming happen for you, and you can step in anywhere.
Will the scripts sound like ads?
No. Every line is a full sentence a person would say on their phone. Hype like “game-changer” or “must-have” is caught and rewritten before you see it, and so are feature lists and slogans.
Does it sound like AI?
It's read like a person talking: one take, no stop-start between lines, and pauses only where the voice really pauses. Every take is also listened back, and odd ones are recorded again.
Where do the shots come from?
From your own footage library. Every clip is reviewed first, with its moments timed and graded, and the AI b-roll you make joins the same pool.
Do I need video editing skills?
No. Ask for what you want in plain words. Everything you'd expect from a timeline editor is there too, if you'd rather make the change yourself.
Where do the pictures come from?
From your footage: a real night frame with only the room restyled, or a new room drawn from real frames, true-size stills and close-ups. A product with no footage yet is drawn from its photos, which looks less real.
Won't people notice the same clips?
Inside one ad, a clip plays twice only 5 seconds or more apart, usually a different moment of it. Across concepts, the lines and the order of the shots change, and each hook ad opens its own way.
Why study the ads that didn't work?
They show what to stop doing. A flop points to the opening that lost people, the stretch where they left or the clicks that didn't buy, so new ads don't repeat it.
The rest of the base
Everything shares one base.
Each product reads what the others learned, so an ad's angle, its page and its profit all live in one place.
- StorePages that sell, and proof they doProduct Pages · Landing Pages · A/B Testing · Cart & Upsells · Reviews · Product Photos · Store DesignExplore Store
- AnalyticsKnow what really earnsTrue Profit · Attribution · Ad Analytics · Heatmaps · FinanceExplore Analytics
- MarketingBring customers backEmail · SocialExplore Marketing
Run your whole brand from one base.
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